Active Research was established by Karen Pearson in 1998.

Active Research specialises in healthcare/pharmaceutical and business-to-business market research and also undertakes special interest consumer research.

Karen Pearson has over 20 years' experience in market research and, since setting up Active Research, has carried out projects on behalf of leading organisations in a number of industries.

All qualitative market research projects are personally conducted by Karen. This ensures consistently high standards throughout each project and guarantees consistency and continuity though each stage of the research.

Active Research focuses on finding practical research solutions to business challenges in order to deliver actionable results that will help businesses to develop and grow.

If you are looking to build your position within the market, create a new brand, test customer satisfaction or launch a new product, then Active Research can help you.